Since July of 2006, I have been working for the French Government Tourist Office/Maison de la France in New York as Project Manager for their web site, http://us.franceguide.com.

One of 24 local web sites of the Maison de la France around the world, our objective is to promote France as a tourist destinaton for U.S. travelers. We work with partners such as Air France, Delta, American Airlines, the Accor hotel group and others, as well as regional tourist authorities for the various French regions to develop and place on-line media campaigns. My responsibilities include:

• Manage production and implementation of on-line advertising campaigns, including banner campaigns, rich media, email marketing, on-line competitions, microsites, key word and search.
• Day-to-day management of our advertising agency
• Direct sales of on-line campaigns to third-party partners
• Tracking and analysis of site metrics.
• Media placements include NYTimes.com, Boston.com, SFBAY.com, Philly.com, Luxury Link, Shermans, SideStep, Travelzoo, Google, Yahoo and many more.